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Wayfinding & Informational

Wayfinding signage guides your visitors through your indoor or outdoor space with clear directional information. It is typically used for public spaces, and large buildings, to help inform visitors of various locations in the area, but can also be used as floor graphics and internal signage.

From simple arrow signs, to comprehensive wayfinding systems, the key to effective wayfinding is to enhance the experience of your customers and visitors. Wayfinding typically includes colour coding, symbols, maps and more, so understanding what works for your situation, and thinking through the placement of the signs, are critical.

Modern technology is also seeing the use of digital wayfinding displays becoming more prevalent, particularly for shopping centres and airports. See more about ourĀ digital signage here.

At ExBo Visual we are specialists in wayfinding and informational boards for indoor and outdoor spaces When designing wayfinding signage for outdoor spaces such as parks, walking tracks and environmental areas the use of durable materials to withstand the elements is an important consideration.

A type of wayfinding signage is known as interpretative signage and it includes intricate designs, artwork like unique Aboriginal designs, photography and text. ExBo Visual can help you tell your stories through beautiful interpretative signage.

Wayfinding signage and informational directories starts with a strategy. You need to fully understand your space and your visitors expected approach to navigate your area. Our team can help you do this, and to work out which information is needed to meet your objectives. We also make sure your brand comes across consistently and that overall, your wayfinding system or informational directory compliments the surrounding environment.

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